Abbreviated
Program
Sunday, May 2
3:00 p.m.
Conference Registration Begins
6:00 p.m. Dinner and Opening Session: Best & Worst Covers
Monday, May 3
8:00 a.m.
Mini-continental Breakfast
9:00 a.m. General Session: Futurist
10:45 a.m. Concurrent Sessions...
Circulation: Database Management & Targeting Techniques
Editorial: Recruiting Writers, Fact Checking &
Common Writing Flaws
12:00 p.m. Lunch
1:30 p.m. Concurrent Sessions...
Advertising Roundtable, Part 1
Circulation: A Regional Approach to Newsstand
3:15 p.m. Concurrent Sessions...
Related Products: Selecting Book Topics
Editorial: Balance Between Art & Editorial
6:00 p.m. Steak Fry Dinner
Tuesday, May 4
8:00 a.m.
Mini-continental Breakfast
9:00 a.m. General Session: Web Site Review
10:45 a.m. Concurrent Sessions...
Editorial & Production: Computer-to-Plate
Circulation: What's Hot, What's Not
12:00 p.m. Lunch and General Session: Humor Writing
1:30 p.m. Concurrent Sessions...
Advertising Roundtable, Part 2
Circulation Roundtable
Editorial Roundtable
3:30 p.m. Outing: Sabino Canyon & Mexican Dinner
Wednesday, May 5
8:00 a.m.
Mini-continental Breakfast
9:00 a.m. General Session: Hits & Misses
10:45 a.m. Concurrent Sessions...
Editorial: Freelancers & Editors
Related Products Roundtable
12:30 p.m. Box Lunch Outing: San Xavier & Sonora-Desert Museum
Evening Free Time & Dinner On Your Own
Thursday, May 6
8:00 a.m.
Mini-continental Breakfast
9:00 a.m. General Session: Design Judge Review of Awards Entries
10:45 a.m. General Session: Editorial Judge Review of Awards Entries
12:00 p.m. Lunch and General Business Meeting
1:30 p.m. Free Time
6:00 p.m. Cocktail Reception & Group Photo
Dinner & Awards Presentations
Friday, May 7
.Have an enjoyable trip to
your next destination.
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