2001 Annual Conference


Because some 90% of attendees could not get to Montana when their flights were cancelled at the last moment, this conference had to be canceled. Several people jumped in their cars and drove, only to learn of the cancellation upon arrival. Others found themselves stuck at various locations, unable to complete their flights. IRMA appreciates this loyalty and commends the efforts of all these people. Just as appreciated are the tremendous efforts of our wonderful host, Montana Magazine. Our president and conference host arranged an emergency conference telephone meeting of the Board of Directors during which the Board decided to hold next year's 2002 conference in Montana. The planned conference in Virginia will be postponed until the following year: 2003. Even though next year's conference agenda is likely to change, the 2001 conference program remains here to provide an idea of what may be offered next year.
2001 Annual Conference
September 15-19, 2001 Montana Magazine, Host
Everybody was there…come from everywhere for the purpose of learning something…and for the further purpose of having a good time.
For this was a convention, the autochthonous folk festival of the Americans that is part professional forum and exchange, part vacation, and part debauch.
--Bernard DeVoto
Contents
		Optional Before and After Conference Events
		Conference Program
		Things You Need to Know
		Guest Speakers
		IRMA Round-table Organizers
		Thank You, Sponsors
Optional Before and After Conference Events
Extend your fun with one of the three pre- and post-conference adventures recommended by Montana Magazine. By choosing one of these, you can stretch your conference experience for the same flight time and cost that you've already spent. Be sure to make your reservations by filling out the Individual Preferences Form.
1. Guest Ranch Adventure
Treat yourself to daily horseback riding, a birding afternoon, trout fishing, wildlife viewing, hot tub soaking, swimming, photographic opportunities, and hiking in one of Montana's most pristine high-mountain valleys, a true Rocky Mountain gem that few know about and at a price that is unbelievably low. Meals, local shuttle transportation, and three night's lodging are included.
	Before-conference Dates: September 11-15.
	After-conference Dates: September 20-24.
	Cost: $300 per person (with shared rooms).
2. Fly-fishing Trip
When you're in the land of milk and honey--in this case, fly-fishing heaven--seize the opportunity. This adventure includes expert guided fly-fishing, wildlife viewing, SUV rental, three breakfasts, and lodging. IRMA anglers will share a guide and a sleeping room with two beds for three nights Here are two days of fishing--one with a fishing guide and the second day fishing on your own.
	Before-conference Dates: September 12-15.
	Cost: $475 per person with double occupancy or
	$950 per person with single occupancy and your own private fishing guide.
	$325 additional for a guide and boat the second day.
3. Glacier National Park and Lewis & Clark Adventure
Travel on your own or with a fellow IRMA member in an included SUV. This experience includes an SUV rental, three nights lodging, wildlife viewing, four breakfasts, and lodgings.
	After-conference Dates: September 20-23.
	Cost: $315 per person with double occupancy or $630 per person with single occupancy.
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Conference Program
Friday, September 14
All Day	Arrivals & Check-In for Board of Directors & Presidents Council
	Place: Conference Center
Saturday, September 15
All Day	Arrivals & Check-In/Registration
	Place: Conference Center
9:00 a.m.	Board of Directors & Presidents Council Meeting
	Place: The Wine Cellar
4:00 p.m.	Hospitality Suite Open (until 1:30 a.m.)
	Place: The Broderick Room
6:00 p.m.	Dinner
	Place: The Knowles Room
9:00 p.m.	Live band
	Place: Chico Saloon
Sunday, September 16
8:30 a.m.	Welcome and General Orientation
	Place: The Knowles Room
	Targeted to: Everyone
9:15 a.m.	Session: Around the World (Wide Web)
	Place: The Knowles Room
	Description: Constructive critique of sampler of IRMA Web sites. Emphasis on leveraging your on-line presence and improving presentation.
	Targeted to: Everyone
10:00 a.m.	Hospitality Suite Open (until 1:30 a.m.)
	Place: The Broderick Room
10:30 a.m.	Free Time
	Optional Activities: Church, horseback riding, fishing, unpacking, mountain-gazing, floating in hot springs pool, massage.
12:00 p.m.	Lunch
	Place: Chico Dining Room
1:00 p.m.	Concurrent Sessions (See Sessions A, B & C, next)
	Session A: Defining the Empire
			Place: The Board Room
			Description: Valuing your business, private or state-owned. Nuts-n-bolts of positioning your magazine for sale or merger or justifying its existence to the governor; acquisition of new magazines; key questions; timelines; process involved in arriving at a successful transaction.
			Targeted to: Publisher staff, Financial staff
	Session B: 2C or Not 2C: Clarity and Consistency
			Place: The Knowles Room
			Description: Page layout for consistency, type, color, and image scanning. Pacing and spacing, eliminating visual jams. Separation of ads from editorial. Image size, color use, why you place photos and where.
			Targeted to: Design staff
	Session C: Demystifying the Production Puzzle
			Place: Townsend Hall
			Description: For advertising and other staff who haven't been directly involved in production but need to know more about how it works. Magazine production, start to finish: the jargon, the processes, the essentials for speaking knowledgeably to your advertisers and getting the right materials the first time. Hands-on knowledge guaranteed to make your relationship with the production staff much happier.
			Targeted to: Advertising staff, any new staffers
2:15 p.m.	Break
2:30 p.m.	Concurrent Sessions (See Session A & B, next)
	Session A: Go with the (Work) Flow
			Place: The Knowles Room
			Description: Printers are gearing up to have everyone Computer-to-Plate (CTP) within five years. Step-by-step, planned conversion to CTP targeted to each department. Staffing, techniques, negotiating costs. Ad traffic and production consequences of digital ad submissions. Setting file specs. Proofing, pre-flighting, and quality control. What to keep in-house and what to outsource. Negotiating CTP time savings with your printer. Evaluating Digital Media Management systems.
			Targeted to: Production staff, Editorial staff, Design staff, Advertising staff
	Session B: Bypassing the Post Office
			Place: Townsend Hall
			Description: Postage rates are a major cost in circulation promotion and one that's out of your control. Can on-line promotions help? In this session, we'll discuss the web and e-mail for new business promotion, renewals, and billing. We'll cover strategy and planning, privacy and security, creative, logistics and execution, analysis and response rates vs. traditional efforts.
			Targeted to: Circulation staff
3:45 p.m.	Break
4:00 p.m.	Session: Five Things I Hate About Surveys
			Place: The Knowles Room
			Description: Why should I spend hard-earned revenue on research? And what the heck do all these numbers mean? Forms and formats of conducting research, from traditional written surveys to on-line surveying. Top five pieces of information you should acquire from your readers. How the research can be used by each department: increase ad sales revenue, increase circulation/newsstand revenue, gain insight for editorial ideas, target your marketing efforts.
			Targeted to: Everyone
5:15 p.m.	Hors d'oeuvres and cocktails
			Place: The Broderick Room
6:30 p.m.	Dinner
			Place: The Knowles Room
7:30 p.m.	Entertainment: The IRMAtones
Monday, September 17
8:15 a.m.	Session: Ask and Ye Shall Receive
			Place: The Knowles Room
			Description: How to set up focus groups of subscribers and of nonsubscribers to get information applicable to each department. From bikini-sized budgets to the full monte, learn from those who fit your reader demographics--where you're right on the mark and where you're missing the point.
			Targeted to: Everyone
9:15 a.m.	Break
9:30 a.m.	Concurrent Sessions (See Sessions A, B, C, and D, next)
	Session A: The Key Elements of Circulation
			Place: The Board Room
			Description: Circulation management and marketing is complicated and extremely detailed. Especially now, with postal rates rising and the audit bureaus' definition of paid circulation changing, it's important to know which pieces are crucial to watch. In this session, we'll identify eight areas that are critical and discuss why they're important and what they'll tell you about the health of your magazine.
			Targeted to: Circulation staff, Publisher staff
	Session B: Giving & Taking. Print Contracts & Liability, part 1
			Place: The Knowles Room
			Description: First of a two-part session. Negotiating printing contracts, new or renewing. What contracts should, and should not, include, with the bottom-line impact of terms and conditions, and win-win price escalation provisions. Assuming and avoiding risks, plus seven standards for evaluation damages. Learn about printer liability, actual and consequential damages, negotiating makegoods, and clarifying liability fairly, as well as liability changes that arise from a digital workflow.
			Targeted to: Publisher staff, Production staff
	Session C: You Did WHAT? Editorial Debacles, and Policies that Fixed Them
			Place: (To Be Announced)
			Description: IRMA round-table editorial discussion. The "Oops!"--sticky situations that crop up from left field and force us to make policies and rules. Real-life examples of what happened and why, and how we corrected them. What the Internet and cyber-publishing, etc. are doing to copyright law and practices. Bring pertinent examples and stories.
			Targeted to: Editorial staff
	Session D: Breezing Out of the Doldrums
			Place: The Broderick Room
			Description: This informal round-table advertising forum will help you find strategies for resuscitating your off-season issues. Bring examples.
			Targeted to: Advertising staff
10:00 a.m.	Hospitality Suite Opens (until 1:30 a.m.)
10:30 a.m.	Break
10:45 a.m.	Concurrent Sessions (See Sessions A, B, C, and D, next)
	Session A: Typography for Regional Magazines
			Place: Townsend Hall
			Description: Getting all those columns of words to enhance all those pictures and ads. Varying column width, paragraph indents, image runarounds, bad typography, correct point size and leading for a given measure. Proportions of type face for column width. Clarity and simplicity of text types. Readability versus distracting type styles. How to select type for the feeling you want to project, criteria for looking at types that fit, and filtering through the options. Tricks for positioning subheads without losing overall text alignment, and maintaining visual consistency across text columns.
			Targeted to: Design staff
	Session B: Still Giving and Taking: Print Contracts and Liability, part 2
			Place: The Knowles Room
			Description: See details for previous Session B, above.
			Targeted to: Publisher staff, Production staff
	Session C: Eating Humble Pie
			Place: The Board Room
			Description: IRMA round-table editorial discussion. You mean The Editor doesn't know everything readers need to read? Real-life confessions of recovering from humiliation in the face of facts, and planning editorial content based on data gathered from surveys and focus groups.
			Targeted to: Editorial staff
	Session D: Reviving and Renewing Renewals
			Place: The Broderick Room
			Description: Bring your magazine's complete renewal series with information on how many notices, your strategy on timing, and other efforts for pre- and post-expire.
			Targeted to: Circulation staff
12:00 p.m.	Quick Change (Choice of Hike or Tour. Dress and get your gear for Hike, Bus #1, or Tour, Bus #2, next.)
12:20 p.m.	Box lunch on the bus to Yellowstone National Park. "It Was A Dark & Stormy Night" contest begins.
			Bus #1 (Hike): Don your hiking clothes and boots, and put water, camera, and raincoat in your daypack. Binoculars are fun to have along. Three-hour, 4-6 mile, moderately strenuous hike on a good trail to Hellroaring Creek.. Great views, time to relax by the water, modest elevation changes (that means you should expect some uphill and downhill).
			Bus #2 (Tour): Don your park-tourist clothes and walking shoes. Bring along a camera, binoculars if you like zooming in on the world, and raincoat or umbrella just in case. Scenic tour of Grand Canyon of the Yellowstone, Tower Falls, short walks to scenic overlooks.
5:45 p.m.	Optional: Leave for Rosh Hashanah 7:00 p.m. service in Bozeman. Box dinner provided on van.
5:45 p.m.	Hors d'oeuvres and cocktails
			Place: The Broderick Room
6:30 p.m.	Dinner
			Place: The Knowles Room
7:30 p.m.	Speaker: Christie the Wordsmith
			Place: The Knowles Room
			Description: This master of words will entertain us by decoding the magazine jargon we throw around daily.
			Targeted to: Everyone
Tuesday, September 18
8:15 a.m.	Session: Hits and Misses
			Place: The Knowles Room
			Description: By popular demand, IRMA's perennial favorite of sharing triumphs and tragedies and what we learned along the way.
			Targeted to: Everyone
9:30 a.m.	Break
9:45 a.m.	Session: Stroll the Magazine Midway
			Place: The Knowles Room
			Description: Have your palm read and fortune predicted, in addition to 1:1 short, private consultations with the speakers and sponsors (no sales pitches permitted). Sign up to trouble-shoot a particular area, and ask advice, get feedback, and, FINALLY fix that nagging problem about print, circulation, Web site, prepress, surveying, design, business value, fulfillment, list management. Bring your questions for direct, effective problem-solving keyed to your magazine.
			Targeted to: Everyone with a problem to solve and a sense of humor
10;00 a.m.	Hospitality Suite Opens (until 1:30 a.m.)
12:00 p.m.	Lunch
			Place: Picnic on the Lawn
12:45 p.m.	Concurrent Sessions (See Sessions A and B, next)
	Session A: Turns Out, You CAN Please Everyone
			Place: The Knowles Room
			Description: Please your reader and the bottom line. Seven production decisions editorial and art must make to fine-tune specifications for your particular readers and advertisers. Cost-effective techniques for evaluating trim size, paper stock, bindings. Cost analysis formulas, paper attributes from a technical and perceptual basis. Make the strategic choices that won't diminish quality.
			Targeted to: Production staff, Editorial staff, Design staff
	Session B: Just the Facts, Ma'am
			Place: Townsend Hall
			Description: IRMA round-table advertising and circulation discussion on selling with research. Apply survey results to shape your advertising and circulation campaigns. Use cover lines to best advantage. Use your research in sales pitches. Check out examples of actual reader/advertiser surveys with timetables, plans of attack, costs of implementation, and ideas.
			Targeted to: Advertising staff, Circulation staff
1:45 p.m.	Quick Change. Get into your park-tourist garb with camera, binoculars, and raincoat/umbrella just in case.)
2:00 p.m.	Bus to Yellowstone National Park for a tour of geothermal features around Norris Geyser Basin and Mammoth Hot Springs. Many short walks, time for watching geysers and bubbling mud pots.
7:00 p.m.	Dinner at historic Mammoth Hot Springs Hotel in Yellowstone National Park, overlooking steaming travertine terraces and cavorting (or at least napping) elk.
9:00 p.m.	Winners of "It Was A Dark & Stormy Night" contest announced
			Place: The Broderick Room
Wednesday, September 19
9:00 a.m.	Concurrent Sessions (See Sessions A and B, next)
	Session A: You Want It WHEN???
			Place: The Knowles Room
			Description: Editorial workflow: story concept to page release. Compress cycle time while maintaining editorial quality. Practical approaches to maintaining oversight and integrating multiple departments toward a common goal. Look at real-world production cycle times with staffs from two to ten. Evaluate the division of labor between art and production, and learn how best to recover from delays.
			Targeted to: Editorial staff, Design staff, Production staff
	Session B: Gotcha!
			Place: Townsend Hall
			Description: IRMA round-table advertising discussion. Value-added ideas for enticing advertisers, the costs and benefits of specific campaigns. Bring examples of ideas that worked, and those that flopped.
			Targeted to: Advertising staff, Publisher staff
10:00 a.m.	Break
10:00 a.m.	Hospitality Suite Opens (until 1:30 a.m.)
			Place: The Broderick Room
10:15 a.m.	Concurrent Sessions (See Sessions A, B, and C, next)
	Session A: This Is Not Your Grandfather's Adverbial Phrase: An Examination of the Evolved Comma
			Place: The Board Room
			Description: IRMA round-table editorial slugfest on Grandpa's commas, semicolons, and other real-life punctuation dilemmas. Can we violate rigid, hidebound rules in favor of readability and clarity?
			Targeted to: Editorial staff and Pugilistic Spectators
	Session B: Circulating Ideas
			Place: The Knowles Room
			Description: IRMA round-table discussion on circulation. What's working and what's not, trends. Your best new-customer and renewal promotions: direct mail, Web services, gift subscriptions, newsstands, overall circulation, customer demographics, staffing, fulfillment processes. Please send or bring 10 copies of each example of your best and worst promotions.
			Targeted to: Circulation staff, Publisher staff
	Session C: Swapping, Chopping, and Belly Tanking
			Place: Townsend Hall
			Description: Looking to increase circulation or add a visual punch to your magazine without a complete redesign? Then don't overlook creative layouts for subscription cards and contents pages. Here are three new ways to hop-up designs.
			Targeted to: Design staff
11:30 a.m.	Lunch and Business Meeting, followed by Quick Change: This time change into river clothes: shorts, sunscreen, brimmed hats, camera, flip-flops or shoes that can get wet, binoculars for birdwatchers, and as always, a raincoat just in case.
			Place: Chico Dining Room
12:30 p.m.	Scenic flatwater rafting on the Yellowstone River, through Paradise Valley
5:30 p.m.	Hors d'oeuvres and cocktails and IRMAtones entertainment
			Place: The Broderick Room
6:15 p.m.	Group Photograph (unless we already took it on the river)
6:30 p.m.	Gala Awards Dinner
			Place: The Knowles Room
Thursday, September 20
5:15 a.m.	Breakfast Buffet begins (and lasts until 9:00 a.m.)
6:15 a.m.	Free shuttle (one hour) from Chico to Bozeman Airport
8:00 a.m.	Free shuttle (one hour) from Chico to Bozeman Airport
11:45 a.m.	Free shuttle (one hour) from Chico to Bozeman Airport
(Additional shuttles available for $80 per van with advance reservation.)
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Things You Need to Know
Conference Registration Deadline
	August 10, for the discount registration fee (Absolute Deadline: August 30, though you may not be able to find a room at Chico that late.)
Conference Site
	Chico Hot Springs: PO Box 29, Pray Montana 59065, USA
			To Book Your Room: Call 1-800-HOT-WADA (1-800-468-9232). Pssst: Give them the top-secret code for booking rooms by saying you are with the IRMA conference. (Be sure to book your room early!)
Conference Registration
	Please complete the Conference Registration Form and an Individual Preferences Form for each attendee included with the Conference Registration Packet that was mailed to your magazine or company and return it with payment or purchase order to the address shown on the forms. If you are a member of IRMA and no one at your magazine or company has received the packet, email the executive director and request that the forms be faxed to you. Be sure to include your name, magazine or company, and fax number in the message.
Shipping Materials
	Please ship magazines, promotional materials and other items for display and/or distribution to...
			ATTN: Catherine Cranston Chico Hot Springs Lodge 1 Chico Road Pray, Montana 59065, USA
			Clearly label each package: "Hold for IRMA Conference."
Weather and Clothing
	September in Montana is, in a word, perfect. Sunshine and cobalt blue skies are the norm. Daytime temperatures will likely rise to the high 60s and 70s from the night-time great-sleeping 30s and 40s. Rain is unlikely, but if we get an afternoon thunderboomer you'll be very glad you brought a raincoat or umbrella because it can pelt down with extraordinary vigor in these mountains.
	Business wear in Montana means ironing a crease in your jeans and picking the lint off your pile jacket, so come with your comfy clothes for sessions, and bring good walking shoes or hiking boots for our outings into Yellowstone National Park. Remember your bathing suit--the large, natural hot springs pool is one-of-a-kind and can't be resisted, with additional hot tubs available. Also, bring a sunhat, shorts, and shoes that can get wet for the float trip. Of course, we'll get spiffed up for the annual awards dinner.
Travel Details
	Bozeman, Montana, has the nearest airport to the site. Arrange your flight to arrive here by Saturday evening, September 15 (Board of Directors and Presidents Council should arrive by Friday evening, September 14).
	Northwest/KLM/Continental Airlines are the preferred airlines for the 2001 IRMA Conference.
	Complimentary one-hour-long shuttles to Chico Hot Springs will be available to and from the airport in Bozeman at the following times…
	1. Friday, Sept. 14 at 1:30 p.m., 7:00 p.m., 11:45 p.m. 2. Saturday, Sept. 15 at 1:30 p.m., 7:00 p.m., 11:45 p.m. 3. Thursday, Sept. 20 at 6:15 a.m., 8:00 a.m., 10:30 a.m., 11:45 a.m.
	For Thursday's return trip (item 3), allow at least an hour to reach the airport in Bozeman.
	If you cannot meet the complimentary shuttles at the above times, the cost is $80 per one-way trip (with seating for up to nine people). Advance reservations and payment are required.
Accommodations
	Chico Hot Springs lodging ranges from $45 per night for a private room with a shared bath in the historic, wonderfully-authentic main lodge to A-frame and rustic cabins for $80 to accommodations with two beds, kitchenette and private bath for $189 in the brand-spanking-new lower lodge. These are all room rates, not per-person rates, allowing you to double up to save money.
	To make reservations, first visit the Web site (www.chicohotsprings.com) for room information. Then contact Chico Hot Springs (1-800-468-9232) directly to reserve your room.
Conference Registration Fees
Absolute Deadline for Conference Registration is August 30, 2001 (Register by August 10 to get the lower fee)
	Active, Provisional and Associate Member Participants
			Full Conference $395 US, postmarked by August 10, then $440 US Additional attendees (including spouses) $295 US, postmarked by August 10, then $330 US Partial Conference per day $150 US, postmarked by August 10, then $170 US
	Honorary Members and Sponsors
			Full Conference (1st attendee) No Fee Additional attendees (including spouses) $295 US, postmarked by August 10, then $330 US
	Nonmember Magazine Publishers
			Full Conference $800 Us, postmarked by August 10, then $900 US Additional attendees (including spouses) $600 US, postmarked by August 10, then $670 US Partial Conference per day $300 US, postmarked by August 10, then $345 US Full Time Students per session (meals, transportation not included) $35 US
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Guest Speakers
Jeffrey Conger, graphic design professor, spent many years as an art director before moving into higher education, earning his M.F.A. from the University of Utah. His award-winning graphic design has been exhibited in the Cooper-Hewitt National Design Museum in New York and at the Vitra Design Museum in Germany. His photography focusing on the American hot rod has been exhibited alongside Ed "Big Daddy" Roth and at the annual High Octane Art Show in Wichita. Last March, Salt Lake City's Cordell Taylor Gallery featured a solo exhibition of his Bonneville Salt Flat photographs. His work can also be found in the premier issue of the hot rod and music magazine, Car Kulture Deluxe, and in forthcoming issues of Hot Rod.
Eric Czechowski is survey czar for Rodale Press (Runners World, etc.), Pace Communications (magazines for Delta, US Air, United, etc.), and Texas Parks & Wildlife. He has a keen interest in what people really think, and knows how to get them to say it.
Jeffrey Dearth is partner in the media investment banking firm of DeSilva & Phillips, Inc.; member of MPA's Small Magazine Advisory Committee and MPA's New Media Advisory Committee; and founder of Electronic Newsstand in 1993, one of the first e-commerce sites on the Internet. He actually makes dry material interesting!
Nina La France is vice president of consumer affairs for Red Herring and former publisher of Arizona Highways. She has all-around knowledge of IRMA magazines and is full of information about on-line magazine circulation efforts that can be adopted by regionals. She will always be pure IRMA at heart.
Steve Renick is Professor of Graphic Design at The California College of the Arts and Crafts; recipient of the Victor Hugo Prize, awarded by Internationale Buchkunstellung in Leipzig; a teacher of magazine design; writer of articles on typography in The American Institute of Graphic Design Journal; and author of books on typography. He is enthusiastic, personable, and full of ideas.
Dedra Smith joined Printmark in 1993. Her previous production supervision included a semiweekly newsmagazine at Reed Travel Group, two monthlies at Murdoch Magazines, and dozens of annuals and semiannuals for a subsidiary of Pactel Publishing. She has led numerous seminars for Folio:, FMA, and the MPA, as well as serving on the Magazine Week educational advisory board. Her columns on production appear in Folio:. Dedra is highly energetic and entertaining--and knowledgeable to boot.
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IRMA Round-table Organizers
JJ Coggeshall, Reader Services Director, Montana Magazine
Susan Ebert, Publisher & Editor, Texas Parks & Wildlife
Tom Hughes, Publisher, Adirondack Life
Bryan McGill, Editor, Beautiful British Columbia
Tim Sayles Editor, Chesapeake Bay Magazine
Larry Sem, Advertising Director, Montana Magazine
Tom Slayton, Editor in Chief, Vermont Life
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Thank You, Sponsors
Chilcutt Direct Marketing PO Box 14890, Oklahoma City, OK 73113, USA Phone: (405) 478-7245 Web site: www.cdmlist.com
Hudson Printing 241 West 1700 South, Salt Lake City, UT 84115, USA Phone: (801) 486-4611 Web site: www.hudsonprinting.com
Kable Fulfillment Services 315 Hitt Street, Mt. Morris, IL 61054, USA Phone: (815) 734-4151. Fax: (815) 734-5228 Web site: www.kable.com
Lane Press, Inc. PO Box 130, Burlington, VT 05402, USA Phone: (800) 733-3740. Fax: (802) 865-1714 Web site: www.lanepress.com
PrePress Color 609 E. Sherman, Coeur D'Alene, ID 83814, USA Phone: (208) 667-3593. Fax: (208) 667-3131 E-mail: prepresscolor@icehouse.net
Quebecor World 3600 Red Bank Road, Cincinnati, OH 45227, USA Phone: (513) 271-8834. Fax: (513) 527-2173 Web site: www.quebecorworld.com
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2001 Annual Conference

September 15-19, 2001 Montana Magazine, Host

Contents

Optional Before and After Conference Events

Conference Program

Things You Need to Know

Guest Speakers

IRMA Round-table Organizers

Thank You, Sponsors

September 15-19, 2001
Montana Magazine, Host